Alex Jeffreys – Video and Seo competition
OK, so it’s been a little over a week since Alex Jeffreys challenge’s began. The first was about making a video with the highest number of views and the second was the first to rank number 1 in google for the term Alex Jeffreys.
Around 500 people would have been on the call or seen the recordings of these challenges which is fantastic. This is a great way for everybody to focus and take action which is what will make the difference if you are to be successful online.
The video
Video is now becoming a major force within the online community, it was recently reported that a third of all searches were for video! That’s huge.
Alex gave a few requirements for the video but in general gave free reign and creative licence to produce, be entertaining and informative videos.
A great service that we discovered is animoto.
This is seriously easy for anyone to use, I mean anyone, even JJ 
1 Add pictures – yours or from a range of sites
2 Add audio – yours or from their good choice of music
3 Press GO
If you don’t like it, press remix and it will do it again and again!
That’s it! They produce TV commercial quality videos in minutes. They offer a free service for you to produce 30 second clip video’s or it will cost $30 per Year for the full unrestricted access.
In the end after having some fun with Alex’s pictures from his blog we went for a cool and funky visual with subtle and subliminal messages.
Click Alex Jeffreys Video to see our video made with animoto and let us know what you think of it and how you could use this service in the future.
SEO
The Seo race is a different matter, seo is usually a long term game plan and we had to adapt this.
Now this has been fun, a major distraction but fun.
You see JJ and I are in the middle of a product launch of our newest article marketing guide – article conversions unleashed.
We had planned to launch by the end of January but this is looking extremely tight as we get all things in place – and there is a lot of things to do.
I digress, back to seo, actually I think I will write a whole new post in the next few days on seo and ranking for keywords as this is very important stuff for anyone who has a website.
Good Luck to everyone
To your success
Alex Jeffreys The Relationship Marketer
UPDATE March 2010
About a year ago we entered this post below about Alex Jeffrey’s, we were half way through his original coaching club, Marketing with Alex. It was titled the relationship marketer because thats how he came across, building relationships with everyone he connects with.
Anyway, For those people who are searching for more info about Alex, we have written a post about what to expect with Marketing with Alex 3.0. You may also notice that our most recent post have been about the success we are having so enjoy the read.
Original Post below:
Internet Marketing, especially marketing to the IM niche is changing and dare I say it - evolving. There was a time when all you needed to make sales was to build hype salespages and drive traffic. We like to call this ‘cave man’ marketing.
Then came along web 2.0, social media sites and the birth of the ’new age man’ (or woman) marketing. Its now the social and relationship marketing era and someone taking full advantage of this is Alex Jeffreys. Alex is building his online empire, not by pushing the hard sale, but by social marketing. He is building relationships on blogs, social sites such as twitter and attending conferences.
Alex Jeffreys is building a business by giving away information many other marketers charge for and this is a model that we will be looking at in non im niches. We will start hanging out at niche specific social sites and not selling, but building friendships by participating in communities and giving. Will this work? It has worked for Alex Jeffreys. We will test it and see.
Step Out Of Your Comfort Zone
This blog is a journal of our actions, successes, failures and progress. In a short period of time we have grown our business to a four figure per month operation. Our new aim is to grow this to a 5 figure per month operation in 2009. To help us achieve our 5 figure per month goals we are going to concentrate our efforts on two key areas:
1. Affiliate Marketing
We will expand our niche affiliate site network. By employing a Virtual Assistant we can leverage their time and skills to complete the work that is time consuming for us. We will provide more information on this model in later posts.
2. The Profit Launcher Range
We will develop a range of products based on our experiences and what works for us. The first product was the EA Profit Launcher. We have a number of affiliates promoting this product for 100% commissions and this is working very well for us and them. The 2nd product will be Article Conversions Unleashed. ACU will provide our blueprint to writing articles that convert like gangbusters and detail alternative uses for article content to help build your virtual real estate.
Our average article conversion rate on Ezinearticles is 34%, with one niche converting at 51%!. However, although we know our system works, we are new to the IM scene with very little exposure. Therefore we decided to step out of our comfort zone and approach well known marketers and ask them for an interview.
To give ourselves the best chance of a ‘yes’ we only approached marketers we had a relationship with. This was either through forum participation or they were promoting EA Profit Launcher or we were their past customers. Not all of the marketers said yes to the interview. Some of them did not respond at all. But many did and we now have a series of interviews that will add a huge amount of value, social proof and authority to the product.
Let me tale you a secret. I was so nervous preparing for the interviews - more nervous than I have been in a very long time.
I was outside of my comfort zone. But guess what? Once it began it was fine. The interviews flowed and we have some fantastic content that will add so much more value to the product for the buyer. Our blueprint, plus blueprints from 7 other article marketers, some of which earn high six figure incomes.
And here’s another benefit. Many of the interviewees are in the IM niche and they have a list. Do you think they will want to promote a quality product that they have had an input into and that other marketing experts are involved with?
I will let you decide…
So the point of this post is to get you to step out of your comfort zone. That could be approaching other marketers to interview, learning and creating your first videos, building your first affiliate sites or starting to build a list. The point is you need to start pushing yourself to achieve your goals because if you don’t, who will?
To your success.
Your comments are welcome.
